How to promote online store and problems selling online

The internet opened up a whole world of new possibilities not least in the realm of commerce.
Accessing a global audience was something which had never been possible until the last few years with the advent of the internet and its worldwide distribution.

To start your online business, you could proceed by submit your products to marketplace like Ebay, Lelong.my, mudah.my, forum, and blog. Just create an account, upload your products and the chance are your items will get sold.

After you submit your product to potential marketplace, the next you will think how do you promote your product and increase your sales? Following is the problems you may faced when selling online.

1st Problem: Getting visitors
The number one complaint of online retailers is they are not getting enough visitors.
Many choose to get visitors the same way their competitors do. Online retailers try search engine placement, pay-per-clicks, banner ads and other marketing tactics.

2nd Problem: Low conversion rates
Turning visitors into customers is the second biggest problem that online retailers face. This becomes a greater problem when retailers sell items that people prefer to see and touch before buying, such as clothing.

Do you know the answers to this question:
What percentage of your visitors become your customers?
That percentage is your sales conversion rate. This number is one of the most overlooked and most impactful numbers in online marketing. It’s overlooked because website owners often think that more visitors is the route to more customers.

What if their marketing is bringing lots of visitors but their website is sending them away?
Websites can send visitors away in many ways, from frustratingly slow download times to poor sales copy. Visitors in general complain of having to download plug-ins to view the website and confusing navigation.
Most ecommerce businesses are getting 1-2% sales conversion. A small change in your conversion rate can have a big impact on your bottom line.

Let’s say you run your numbers and find that you have a 1% conversion rate. Applying marketing know-how, you make some changes to your website that makes customers more likely to buy. Next week you test your sales conversion rate and find that it’s 2%. You’ve doubled your sales, without spending more money marketing!

Once you get your sales conversion higher, your marketing budget performs better. The same money that was bringing you 1% sales conversion is now bringing 2% sales conversion.

While a small change in your sales conversion rate will have a great impact on revenues, most website owners are unaware of this and are losing sales.


3rd Problem: The proximity of the competition
In less than a minute, your visitors decide whether to continue viewing your pages or click away.
How many of your competitors are online? Find out now by going to your favorite search engine and typing in keywords prospective customers would use when looking for your business. How many options do your potential customers have?

Even if a visitor wants what you offer, he is tempted to comparison shop. It’s very easy to click and go to another site. Are you doing everything you can to get customers to buy from you?

4th Problem: Price-shopping
If you sell something exclusive, price-shopping wouldn’t be a problem for you until competition shows up on the scene.

However, if you sell products that other websites offer, then you’ll find intense pressure to lower your prices. Search engines give prospective customers a list of options.


Promote your store to submit your product link to following directory:
Following is the shopping directory links where you could submit your product to increase your product visibility and sales:
http://www.revozon.com
http://shop.malaysianbabes.net/
http://www.hotfrog.com.my/Products/Shopping-Directory
http://www.a1webdirectory.org/Regional/Asia/Malaysia/Shopping/
http://www.onestopmalaysia.com/directory/shopping/supermarket/
http://www.701pages.com

Thinking Of start an online business? Why should sell online? Who Is Really Succeeding Online?

Start an Online Business? Read This!

The trend of online and mobile commerce is not a trend any more. They are fast becoming viable commercial vehicles that are accelerating towards a way of life.

For the e-commerce entreprenuer the world of online trading provides a whole host of advantages and opportunities that simply did not exist before the advent of the web.

Before starting the online business of your dreams, take a look at the following things you'll need to know before launch. Keep in mind that you won't need to do everything all at once, but in order to succeed online, you should definitely think about how to fit them into your strategy.

1. Figure out what to sell online

2. Decide which ecommerce solution is best

3. Start building your online store

4. Secure your domain name

5. Determine how you'll get paid

Why should you start an online business?

Online business radically reduced time to market, improved customer relationships, low cost market entry and easier access to a global market. You need more points? Following are the reasons why you should start selling online.

• The ability to conveniently organize your goods online in a way that customers can easily get to them.
• Easily maintain an online presence in order to communicate with your customer base in an expedient way. Selling goods online means that you are accessing your customer in a more personal way as well.
• The Internet and the right online shop software allow you access to the smart phones and tablets of your customer base.
• You are also giving your customers the ability to access you more quickly than in a solely offline capacity. The second that a customer wants to find a solution to a problem, they can go online to a search engine or to your website directly and find it.
• Decreased overhead, manual labour and hardware costs. Even if you do not have a storefront, you can still move a great deal of product.

If this is not enough to convince you to sell your products online, maybe the notion of being in touch with a truly global population will convince you. There is so much local competition that many businesses cannot help but reach out to other markets. If they do so in an organized fashion, they connect to create business for themselves with people that they would have never been able to access without selling their products online.

Who Is Really Succeeding Online?

Retailers, distributors or resellers who work with a professional supplier and have a good-looking, well-designed, easy to use web shop with good product descriptions and photographs achieve the most sales. The other vital ingredients to success are online and offline marketing campaigns to tell people your online shop exists and drive that vital search engine traffic to the key product pages.

There is clear evidence that professional looking web shops gain the trust of their visitors much more readily than poorly designed, cluttered and often American templated systems with the dreaded 'Add To Cart'. This is because, in the eyes of the visitor, the online shop reflects the retailer's professionalism and commitment to taking and delivering their order.


Posted by Revozon Team
Revozone.com provides FREE business and product listing from ebay.com.my, lelong.my, mudah.my and other marketplace sites.CLICK HERE to view our product's collection page.