Why most E-commerce Site Fail

One of the most common reasons for building a Web site is to sell products. The internet offers unprecedented opportunities for the entrepreneurial-minded among us; all you need is a solid product or service and a functional website and you can get your business up and running. However, many (if not most) online stores fail to fully realize their potential. Successful online stores cater to all of their needs. Here are the summary of common online shopping mistakes and how to avoid them.

Shopper Complaints

Not Enough Information

• Inadequate ordering information -- shipping, handling, or tax information that is unavailable until well into the check out process.
• Inadequate product descriptions.
• Insufficient product images.
• Product photos that are too small (and no larger images are available).
• Insufficient or difficult to locate customer service or merchant information. No estimated shipping date.
• No price information available unless you enter the ordering process.

Confusion and Frustration

• Can't find the desired product on the site.
• Difficulty in locating desired information about products, pricing, shipping, or customer service.
• Frustrating, complicated, or time-consuming ordering procedures.
• Technical problems (especially those that necessitate starting over).
• Frustration with slow sites.

Lack of Trust

• Concerns over credit card security.
• Concerns about privacy issues.
• Concerns with product quality.

Tips for Online Store

 Here are some specific tips for designing sites that will turn shoppers into buyers:

• Provide detailed and accurate product descriptions.
• Make information about shipping charges and delivery available.
• Display the store phone number and an email link on every page, including shopping cart and check out pages.
• Include direct links to shopping cart and check out on every page of the site.
• Provide clearly visible links to contact information and policies.
• Attempt to recreate the off-line shopping experience by providing the option of viewing enlarged images, color or texture swatches, images of the product from different angles, images with zooming and panning capabilities, etc.
• Offer as many customer conveniences as possible (or affordable).
• Include a search function on larger stores.
• Adhere to good Web design principles -- strive for a quick loading, visually appealing site with logically organized and abundant content, and intuitive navigation.
• ALWAYS use a secure socket layer (SSL) for transferring private information, especially credit card transactions. (This may seem obvious but I have visited sites that take online orders without a secure server.)

Taken from esmithit

How your store evolve from Revozon’s Marketplace

1) Sign up and upload your store URL to Revozon’s Marketplace

For Example:

http://www.mudah.my/NEW+UNIT+Asus+A43S+Core+i5+2430M+3+0Ghz+4GB+750GB-15065380.htm

After Submit URL is clicked, our system will scan through the site URL you submitted and auto fill up your store title, description, and images(to be selected).

You could include the rest field to provide clear information to your customer.

For product's description, to avoid troublesome, you could just copy the content from your existing product store page like mudah.my, lelong, ebay and other marketplace sites.

Product tag is necessary so that google, bing, yahoo search engine could crawl through your product tag and include in their listing. Be sure to consider on how your customer type in the search engine box the search for your product!

2) Be patient and wait for the search engine to list your product. It depends on quality of product page, the quality is based on the image URL, product tag, product title, product description.

3) Once your potential customers click the link listed on google, bing, yahoo and other search engine, will direct to your revozon's product page. In your revozon's product page, your potential customer will look for your product's price at first. So make sure you do some survey(compare price with competitors) before you list your product price. 

Once your customer is interested, they might contact you through revozon or through the product URL link that you submitted. For bellow image, the link will direct to mudah store.

How to promote online store and problems selling online

The internet opened up a whole world of new possibilities not least in the realm of commerce.
Accessing a global audience was something which had never been possible until the last few years with the advent of the internet and its worldwide distribution.

To start your online business, you could proceed by submit your products to marketplace like Ebay, Lelong.my, mudah.my, forum, and blog. Just create an account, upload your products and the chance are your items will get sold.

After you submit your product to potential marketplace, the next you will think how do you promote your product and increase your sales? Following is the problems you may faced when selling online.

1st Problem: Getting visitors
The number one complaint of online retailers is they are not getting enough visitors.
Many choose to get visitors the same way their competitors do. Online retailers try search engine placement, pay-per-clicks, banner ads and other marketing tactics.

2nd Problem: Low conversion rates
Turning visitors into customers is the second biggest problem that online retailers face. This becomes a greater problem when retailers sell items that people prefer to see and touch before buying, such as clothing.

Do you know the answers to this question:
What percentage of your visitors become your customers?
That percentage is your sales conversion rate. This number is one of the most overlooked and most impactful numbers in online marketing. It’s overlooked because website owners often think that more visitors is the route to more customers.

What if their marketing is bringing lots of visitors but their website is sending them away?
Websites can send visitors away in many ways, from frustratingly slow download times to poor sales copy. Visitors in general complain of having to download plug-ins to view the website and confusing navigation.
Most ecommerce businesses are getting 1-2% sales conversion. A small change in your conversion rate can have a big impact on your bottom line.

Let’s say you run your numbers and find that you have a 1% conversion rate. Applying marketing know-how, you make some changes to your website that makes customers more likely to buy. Next week you test your sales conversion rate and find that it’s 2%. You’ve doubled your sales, without spending more money marketing!

Once you get your sales conversion higher, your marketing budget performs better. The same money that was bringing you 1% sales conversion is now bringing 2% sales conversion.

While a small change in your sales conversion rate will have a great impact on revenues, most website owners are unaware of this and are losing sales.


3rd Problem: The proximity of the competition
In less than a minute, your visitors decide whether to continue viewing your pages or click away.
How many of your competitors are online? Find out now by going to your favorite search engine and typing in keywords prospective customers would use when looking for your business. How many options do your potential customers have?

Even if a visitor wants what you offer, he is tempted to comparison shop. It’s very easy to click and go to another site. Are you doing everything you can to get customers to buy from you?

4th Problem: Price-shopping
If you sell something exclusive, price-shopping wouldn’t be a problem for you until competition shows up on the scene.

However, if you sell products that other websites offer, then you’ll find intense pressure to lower your prices. Search engines give prospective customers a list of options.


Promote your store to submit your product link to following directory:
Following is the shopping directory links where you could submit your product to increase your product visibility and sales:
http://www.revozon.com
http://shop.malaysianbabes.net/
http://www.hotfrog.com.my/Products/Shopping-Directory
http://www.a1webdirectory.org/Regional/Asia/Malaysia/Shopping/
http://www.onestopmalaysia.com/directory/shopping/supermarket/
http://www.701pages.com

Where To Sell Online??

Selling your products online can give your local small business a reach far greater than your retail store would ever allow.  Selling your products online has many challenges, Once you know what to sell, it gets easier. But you still have to figure out where to sell it.

Their is tremendous competition in the online space and getting your products to stand out and be found is a challenge. Like most small business websites, you probably do not have the “Authority” that other, better optimized websites have. Selling online requires knowledge of internet marketing. Many are easy to learn, but they do need to be learned.

Listed below are three options to consider for selling your products online. They can be used in addition to your own website and will give you an opportunity to cast a much wider net online and to help drive sales of your products.

Ebay Stores
EBay is a venerable pillar of Internet commerce allows you to quickly and easilly set up a customizable storefront. With so many people paying attention, it can be a good place to gauge demand for your product, even if you don't intend to use eBay as the ultimate solution for your business.
Think of it like setting up a stand at an outlet mall or flea market, except that major retailers also have stands set up there. Some key features are:

• You can have your store set up in a day, the website building tools are meant for “non-techy” people
• Ebay provides tools to help manage your listings
• You can promote sales and special offers on your Ebay store.
• You can track sales, visitors and product pages views

Lelong.com.my
Means of identifying Lelong.com.my is to use an international comparison that everyone is familiar with. Styled and functioning similar to the international auction site, eBay.com, Lelong.com.my powers a robust and secure avenue for trading in Malaysia.

Posting an item for sale or auction is free, however, if you want to highlight your item in front page or in the listing page, they charge a small highlight fees.

Front page - RM3.00 Per Duration of your posting
Listing Page - RM1.00 Per Duration of your posting
Listing with Thumbnail - RM0.30
Premium Listing - Up to you to pay. No limit

Mudah.my
The service allows anyone to buy and sell in his or her region conveniently in a very simple manner. Mudah.my connects buyers and sellers in Malaysia and delivers remarkable user experience. With more than 5.2 Million unique visitors a month, Mudah.my is one of the most visited internet sites in Malaysia. PRO Niaga a service specifically for professional advertisers has more than 84,000 storefronts helps SMEs and home based businesses to advertise their products and services on the internet.

Rules for advertising
Private ad
1. Private classified ads on Mudah are for non-commercial individuals who are entitled to engage in a legal contract.

Company ad
1. Company classified ads on Mudah are for companies. Mudah reserves the right to decide whether an ad resembles a company ad.

Solely marketing
1. It's only allowed to advertise sales, rentals, jobs and services. To use the ad for pure marketing purposes, i.e. not offering any concrete goods, jobs or services, is not allowed.

Services
1. Services offered or wanted must follow applicable law and regulations of Malaysia for each given profession.

+MORE

Google Merchant Center
While Google Merchant Center does not allow you to directly sell products through a specific website, they do allow you to upload your product information so that customers can find you through Google Product Search.

Google product search allows people to find products through a simple Google search. Some key features are:
• It’s free to upload your products, you just need to register with Google Merchant Center
• Google is starting to mix in Product Search results with regular search results
• It can can drive traffic directly back to your website

FREE submit Your Store URL to Revozon Marketplace after you have set up your store in above marketplace





Get Started Today!!
As you can see, there are many different ways to sell your products online apart from your own website. All of the above companies allow the small business owner a great opportunity to expand their reach on the internet.

Thinking Of start an online business? Why should sell online? Who Is Really Succeeding Online?

Start an Online Business? Read This!

The trend of online and mobile commerce is not a trend any more. They are fast becoming viable commercial vehicles that are accelerating towards a way of life.

For the e-commerce entreprenuer the world of online trading provides a whole host of advantages and opportunities that simply did not exist before the advent of the web.

Before starting the online business of your dreams, take a look at the following things you'll need to know before launch. Keep in mind that you won't need to do everything all at once, but in order to succeed online, you should definitely think about how to fit them into your strategy.

1. Figure out what to sell online

2. Decide which ecommerce solution is best

3. Start building your online store

4. Secure your domain name

5. Determine how you'll get paid

Why should you start an online business?

Online business radically reduced time to market, improved customer relationships, low cost market entry and easier access to a global market. You need more points? Following are the reasons why you should start selling online.

• The ability to conveniently organize your goods online in a way that customers can easily get to them.
• Easily maintain an online presence in order to communicate with your customer base in an expedient way. Selling goods online means that you are accessing your customer in a more personal way as well.
• The Internet and the right online shop software allow you access to the smart phones and tablets of your customer base.
• You are also giving your customers the ability to access you more quickly than in a solely offline capacity. The second that a customer wants to find a solution to a problem, they can go online to a search engine or to your website directly and find it.
• Decreased overhead, manual labour and hardware costs. Even if you do not have a storefront, you can still move a great deal of product.

If this is not enough to convince you to sell your products online, maybe the notion of being in touch with a truly global population will convince you. There is so much local competition that many businesses cannot help but reach out to other markets. If they do so in an organized fashion, they connect to create business for themselves with people that they would have never been able to access without selling their products online.

Who Is Really Succeeding Online?

Retailers, distributors or resellers who work with a professional supplier and have a good-looking, well-designed, easy to use web shop with good product descriptions and photographs achieve the most sales. The other vital ingredients to success are online and offline marketing campaigns to tell people your online shop exists and drive that vital search engine traffic to the key product pages.

There is clear evidence that professional looking web shops gain the trust of their visitors much more readily than poorly designed, cluttered and often American templated systems with the dreaded 'Add To Cart'. This is because, in the eyes of the visitor, the online shop reflects the retailer's professionalism and commitment to taking and delivering their order.


Posted by Revozon Team
Revozone.com provides FREE business and product listing from ebay.com.my, lelong.my, mudah.my and other marketplace sites.CLICK HERE to view our product's collection page.

Best Products to sell Online

Selling Online?
Before starting to sell online, most people get stuck when trying to find the best products to sell. Just ask yourself 3 questions to deal with this issue. Have you decided what you want to sell online? Do you want to sell physical products? Do you wan to sell software or informational goods?
There is certain criterion that is concerned with the top products to sell online. You could refer to the point below:

1. Good Demand
A product that people want or need is ideal. A product that people want and need, even better!

2. Niche Products
A niche product is a product made and marketed for specialized uses. Instead of throwing yourself into the surf with the sharks, find a product category without a huge amount of competition and one you can stand out in.

3. Easy to Ship
The product or products you offer will need to be shipped to the buyer.
Look for items that are:
o    Non-perishable (perish- “to die or to be destroyed, especially in a violent or untimely manner”- need I go on?)
o    Light (reduces shipping costs)
o    Sturdy (prevents returns on broken items and the effort put forth in packing the fragile objects)

There are products that fulfill the 3 points above. They are:
Books
DVDs
Compact Disks
The reasons why these 3 products can make you a fortune because
·         Massive Demand
·         Plentiful Supply
·         Inexpensive to Acquire
·         Diversify Your Income Streams

These products are just some idea for you. You could choose other products that fulfil the 3 points above.

Places to Find Products
1. Online
(Type a phrase below into a search engine and see what comes up)
o    Drop shipper Directories
o    Wholesaler Directories
o    Importer Directories
o    Exporter Directories

2. Offline
Have you ever seen a great product somewhere and wondered why it wasn’t online? Or, have you ever had to travel to get a product and wished that you had the option to purchase it online?
If you’ve answered yes to either one of these, be the first to put those products online. Offer to sell products online in exchange for a percentage of the profits made.
Some places to look:
o    Local Crafters
o    Local Businesses
o    Trade shows

Trade shows can be a great place to find products. You can search through products that interest you, products you feel comfortable recommending and products you feel will make the sale. You’ll also be able to meet the vendors and get price sheets to figure out your costs.


Can You Make Money?
This problem is determining whether you can actually make money selling your product. The key is to not get too hung up on any given idea because if the target market is not big enough, your product may not be worth selling.

Finally, the biggest problem is that even if you manage to choose a product or a set of products you want to sell, where the heck are you going to source your products from? How and where do you contact the manufacturer so you can get wholesale pricing?

Store Promotion:
As a service provider, we provide a shopping directory for users who had ready store from Ebay.com.my, Lelong.my, mudah.my and other marketplace sites.

You could submit your URL HERE to allow your products to reach higher visibility.



Reference:

http://www.buzzle.com/articles/best-products-to-sell-online.html
http://onlinebusiness.volusion.com/articles/tips-on-choosing-and-finding-the-right-products-to-sell-online/
http://mywifequitherjob.com/find-products-to-sell-online-create-a-profitable-online-store-part-2/

How to sell on Ebay, lelong.com.my OR Mudah.my and promote your store

Step 1 :

Create an account in Ebay, Lelong.com.my OR Mudah.my and upload your products accordingly.

Following are the links for each marketplace for you to get ready to sell or prmote your product for FREE!

Ebay

http://cgi5.ebay.com.my/ws/eBayISAPI.dll?SellHub3Visitor

Lelong.com.my

http://members.lelong.com.my/Auc/Member/Item/Sell.asp?a=b

Mudah.my

Normal Registration: http://www2.mudah.my/ai/form/0

Proniaga Registration (Special): http://www2.mudah.my/proniaga

Step 2:

Thinking about how to promote your store online?

FACEBOOK

You could create Facebook fans page by clicking link bellow:

http://www.facebook.com/pages/create.php

GOOGLE+

You could create Google+ Brand page by clicking link bellow:

http://www.google.com/+/business/

Revozon

Promote your products on Revozon.com by submit the URL you want to appear on Revozon.com to get higher visibility.

http://www.revozon.com/marketplace

Other Methods to promote your store for FREE!
1) Make a video about your products and link from YouTube to your shop and vice versa.


2) Increase the number of links to your shop, e.g. by putting it on websites which have relevance to your product, e.g. Sites, blogs, photo streams or galleries that you follow.


3) When you submit your product to one of these sites make your own ‘press release’.  
This could include the following: 
• A least one photograph where the object fills the frame with natural lighting and a neutral background,
• A detailed shot of a critical component of your product,
• A photograph of the object in use to give scale and context,


4) Write a brief description of the item along with a short bio with direct links to your item and your personal website or blog. Journalists (and especially bloggers) can be lazy and if fed information they can convert into a story without too much research they will be more likely to write about it so make it easy for them.